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Our solutions to enhance your products
Enhancement of a product is no longer limited to its intrinsic quality alone. Today, its packaging and appearance play a crucial role in perceived value, user experience, and point-of-sale differentiation. Knauf Industries supports you in designing custom plastic solutions that combine aesthetics, innovation, and technical performance. The goal: to transform your packaging and plastic parts into powerful brand ambassadors that enhance your products' value over the long term.

We design custom packaging
Every product is unique, and its packaging should be too. That's why we develop fully customized packaging solutions tailored to your brand identity and technical constraints.
Shapes, textures, colors, finishes: we guide you through the customization of every detail to create a design consistent with your brand and enhance the visual impact of your products. Beyond simple protection, packaging becomes a vehicle for emotion and differentiation, capable of capturing attention and leaving a lasting impression at first glance.
Reconciling the best in design with the best in performance
Combining aesthetics and performance is no longer a compromise, but a necessity. Based on this understanding, our teams integrate all the technical constraints required for packaging from the design phase: mechanical resistance, product protection, logistical optimization, and durability.
Thanks to our expertise in plastic materials, we design solutions that:
- Effectively protect your products
- Optimize their transport and storage
- Reduce their environmental impact
- All while offering a premium visual finish
Thus, design never comes at the expense of functionality: it becomes an extension of it.
Our sublimation solutions for plastic products
To transform your packaging and plastic parts into true value-enhancing assets, we utilize various technologies and design levers.
IML technology in plastic injection
IML (In-Mold Labeling) technology allows us to directly integrate the design into the part during its plastic injection molding process. This process offers a high-end, durable, and perfectly integrated finish, without the need for additional labels or secondary printing. The design becomes an integral part of the product and guarantees excellent durability, even in demanding environments.
Customization of colors and surface finishes
Our expertise in plastics allows us to explore a wide range of finishes for fully customized packaging designs:
- Matte, glossy, or textured effects
- Custom colors to match your brand guidelines
- Transparency to reveal the product
In the food industry, for example, transparency can be used to highlight the quality of the contents while reassuring the consumer.
Packaging designed like jewel boxes
In the world of luxury, packaging becomes an experience in itself. Committed to preserving this moment and maintaining the essence of your product, we design solutions that enhance it from the moment it is opened: perfect support, presentation, ergonomics… Surprise your customers with robust solutions that perfectly reflect the image of the packaged product.
Do you want to elevate your products and stand out from your competitors? Contact us now to discuss your project.
Solutions for every sector
Because the challenges differ depending on the market, our custom-designed packaging solutions adapt to numerous business sectors.
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For the food industry
In the food industry, packaging is a key factor in the purchasing decision. Our solutions visually enhance products through plays on transparency, shape, and texture, while guaranteeing high standards of hygiene, protection, and preservation.
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For the baby products industry
Read the case studyIn the baby products sector, safety, durability, and user experience are essential. Based on this understanding, we design packaging that is not only robust but also features a soft design and appropriate colors.
Concrete Example: We assisted Inöuqa in designing a modular playhouse made of expanded polypropylene that is aesthetically pleasing, lightweight, and resilient.
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For sports equipment
In the sports sector, products must be robust, lightweight, and attractive. Our plastic solutions allow for the design of equipment and protective gear that directly incorporates design elements (colors, textures, markings), while guaranteeing high impact resistance.
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For logistics
Read the case studyIn logistics, packaging becomes a strategic tool that must be able to protect the product throughout transport while offering a visually appealing experience upon arrival at the end customer's location.
Concrete example: With Awabot, we developed expanded polypropylene packaging that directly integrates protective and storage functions.
Result:
- A 34% reduction in packaging weight*
- Improved brand image thanks to a high-quality finish
- Reusable packaging, designed as a true logistics asset
*Compared to traditional cardboard packaging. These figures are based on data. Contact us for more information.
FAQ
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Designed packaging enhances product appeal, supports brand image, and positively influences purchasing decisions.
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Yes. Thanks to current technologies (IML, surface finishes, transparency), plastic can offer high-end and durable results.
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Absolutely. The choice of materials, the optimization of shapes, and the reduction of material allow us to design solutions that are both aesthetically pleasing and more environmentally friendly.
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Yes, our industrial technologies now allow us to mass-produce custom packaging while guaranteeing quality and repeatability.
Would you like to learn more?
Discover the innovations from our Research and Development Center, designed to turn your ideas into practical solutions.